Colors have meanings
You should identify who your audience is before you decide your color. If you use red, white, and blue, many people will see America's colors of freedom. If you use red, yellow, and green, some people will see Jamaica, Bob Marley, or marijuana. If you use the whole spectrum (red, orange, yellow, green, blue, purple) one might identify that use with LGBTQ.
At the University of Dubuque if you use gold and violet in a presentation or flyer, your audience might see you as a traitor who pledges allegiance with Loras (what is a Duhawk?).
Colors by themselves also provoke meanings and emotions. White represents purity, red is passion, pink is feminine, yellow is energy, green is refreshing, blue is peaceful, grey is depression, and black is stability.
One extreme user of colors is the football program at the University of Iowa. The visiting locker room is completely pink, from the walls and lockers to the urinals and showers. It is harder for a team to get pumped up for a game in a pink room than a yellow, orange, or red room. Yellow, orange, and red are dynamic colors while pink is a passive and feminist color. With great color comes great responsibility.
At the University of Dubuque if you use gold and violet in a presentation or flyer, your audience might see you as a traitor who pledges allegiance with Loras (what is a Duhawk?).
Colors by themselves also provoke meanings and emotions. White represents purity, red is passion, pink is feminine, yellow is energy, green is refreshing, blue is peaceful, grey is depression, and black is stability.
One extreme user of colors is the football program at the University of Iowa. The visiting locker room is completely pink, from the walls and lockers to the urinals and showers. It is harder for a team to get pumped up for a game in a pink room than a yellow, orange, or red room. Yellow, orange, and red are dynamic colors while pink is a passive and feminist color. With great color comes great responsibility.
Colors can set the mood (ooh la la)
The image above is a great example how colors can set the mood. Both paintings are of the same set of trees but at different times of the day. The image to the left is darker and more dreary. The image to the right is bright and colorful. Keep this in mind when designing your presentation. Using primarily dark colors can give off a different mood than a presentation using brighter colors.